The service lane is becoming more and more important as car dealerships battle for customer loyalty.
Imagine when a customer drives into the service lane, the service technician greet him by name and know what service his vehicle requires. He drives away in a loaner car and receives texts with service work updates. When he returns, the dealership knows exactly where on the lot the car is and has it ready. Your customer will be impressed by personalized service experience.
All this is possible because customer agreed to have a radio frequency identification (RFID) tag installed in his car. A customer has a small tag installed on the back of the car’s rear-view mirror. The car dealership installs antennae and screens in the service drive and other points in the dealership, they are able to track a car’s movements while it is on site.
The key benefits are savings for the service write-up and up to a 50% reduction in vehicle delivery time when the customer returns. RFID technology is now being used in new ways to help car dealership to increase retention and loyalty. When you offer personalized and efficient service, you will be in top of mind if they are going to upgrade their next vehicle.
NephSystem offers complete
RFID solutions with unmatched versatility and ease of use. You can create a highly flexible fixed RFID system to easily capture and stream data based on your specific business needs. NephSystem RFID systems can easily be set up to link directly to your pre-existing RFID System to check in and out inventory, monitor assets, track vehicles or event people.
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